Sep 30, 2023
Dreamforce
Salesforce's annual flagship event and the world’s largest tech & AI conference hosting over 40,000 attendees.
Industry
Experiential / Live-Broadcast
Scope of work
Creative Producer - Lead
Duration
4 months
Challange
Oversaw creative production and live broadcast for all Channel 2 content streamed globally on Salesforce+.
Produced 30+ live and pre-recorded segments, including a sit-down interview with Matthew McConaughey and a nightly live show hosted by SNL cast member Alex Moffat.
Goal
Dreamforce is Salesforce's annual 3-day event that takes place at San Francisco's Moscone Center.
Solution
